My really good friend asked me if i made “Dad Hats”. My answer of course was “No”, but since he just became a new father i figure what a perfect opportunity to revisit a hat that i used to rock. We laced up a black & khaki hat with “DONT SLEEP” on the front and “ZZZ” on the back with custom woven labels on the inside. Now available instore and online. Mahalo for not Sleeping.